Manager, Digital Design
BANGALORE, IN
I'm a design leader with 12+ years of leading creative teams, rebranding initiatives and video production for global brands in banking, insurance, retail and healthcare. My roots are in film: I trained in digital filmmaking, and my work spans brand identity, motion graphics, UI/UX and end-to-end video, from script to final edit.
SummaryLead digital design initiatives for AXA GBS, overseeing creative strategy, design execution, and multimedia projects within corporate services in insurance.
SummaryEstablished and led an in-house video production studio, creating animations, motion graphics and GIFs for corporate campaigns. Oversaw creative workflows to keep video content aligned with brand standards.
SummarySpearheaded rebranding projects, including a multi-city event for 8,000+ attendees. Developed brand guidelines, logos and digital and print collateral for in-house brands, and managed video production from scripting to post-editing.
SummaryLed production teams in digital content creation, marketing and client deliverables, and streamlined quality control and team collaboration.
SummaryConsolidated design workflows for emailers, newsletters, animations and website graphics.
SummaryImplemented digital technology solutions and supported integrated communication strategies in marketing and advertising.
SummaryLed a team of 5 designers on digital campaigns and video production. Won Gold at the Kochi Ad Club awards 2016 for video production.
SummaryCreated UI/UX designs and social media campaigns.
SummarySupported visual direction for advertising campaigns at a creative communications agency.
SummaryShot and created video content for social marketing initiatives in early web television production.
Brand Identity, Rebranding, Logos, Brand Guidelines, Print & Digital Collateral. Photoshop, Illustrator.
Video Editing, Motion Graphics, Animation, GIFs. Premiere Pro, After Effects, Final Cut Pro.
UI/UX Design, Design Thinking, Social Media Campaigns. Figma.
Creative Direction, Art Direction, Visual Storytelling, Storyboarding, Scripting.
Team Management, Cross-functional Collaboration, Creative Workflows, In-house Studio Setup.
Film & Video Production, Videography, Digital, Portrait & Travel Photography, Lightroom.